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More than 25-years ago, Finch + Partners recognised that there was a powerful business in enhancing the careers of established artists and celebrities by connecting them with brands that share the same values. Since then, we have been a leading innovator in the business of international representation and the development of brand equity. 

The three core areas of the business are the representation of brands in all areas of marketing; the talent endorsement business in entertainment, sports and art; and financial investment in developing start-up brands. 

In endorsement, we have brokered many of the highest profile deals for international artists with many of the world’s leading brands. We have worked globally with both established and emerging talent and have created unique opportunities in commercial endorsement. We were early innovators in the production of branded content, in the protection of artist’s rights and in the distribution of digital content. In philanthropy and politics, we have recognised the power of artists and the use of celebrity for good. 

With deep roots in the film industry, we have established long-term trusted alliances with major studios and independents in the promotion of their titles. Our siloed approach ranges from the soft touch halo of curated events to targeted partnerships and top line strategy. We have generated some of the most significant moments of the award’s season and have seen many films go on to win BAFTA’s and Academy Awards.

With the capability to produce the opportunities that we have, the firm has become an institution itself. Our relationships have always been based on partnership rather than service and our philosophy has allowed us to work globally with leading clients.

We continue to hold the same standards we always have, working with the highest calibre of client, solely taking on projects where we can add value, endeavouring to find socially responsible projects and working in the disciplines in which we excel, whilst remaining open and adaptable to new ideas and ways of working.

We are innovators in brand and talent representation and content creation. Always at the front. Always doing things differently.

Reaffirming our 25 year commitment to growing the business of artist endorsement, Finch + Partners has partnered with Amy Pelham to create a unique company to manage an artist’s image in all aspects of endorsement.

We recognise that there is a powerful business in enhancing the careers of established artists and celebrities by connecting them with brands that share the same values.  

Finch Image endeavours to take a holistic approach to the artists they work with, going well beyond brokering endorsement deals and special projects. We will leverage our capabilities to develop and bring finance and management to an artist’s brand. This means that a leading artist can expect a mature and seasoned hand in sourcing opportunity in the international market for partnerships with brands and special appearances, as well as creating their own businesses.

We work with artist’s agents, managers and publicists to add value to their client’s overall strategy. Our approach is one of partnership and openness.

In representing brands, we aim to advise, at owner and executive level, in all areas from casting to campaign negotiation, implementation and distribution. Uniquely placed for talent forecasting and with a valuable network of relationships in the film and entertainment industries, we aim to secure and service fruitful partnerships with an unlimited array of diverse and culturally relevant talent. 

In an ever changing marketplace, we believe that reputation is built on the repetition of good work.